When managing a successful Amazon FBA business, few metrics carry as much weight as the Inventory Performance Index (IPI). For sellers, this number is more than just a score — it’s a direct reflection of how efficiently your inventory is managed and how healthy your FBA account truly is. Understanding your IPI score, what influences […]
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Selling on Amazon can be incredibly rewarding, but it also comes with its fair share of challenges. One of the most common issues that can threaten your seller account is a high order cancellation rate. Amazon is fiercely protective of its customers and demands consistent, reliable service from its sellers. If your cancellation rate gets […]
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Selling on Amazon FBA can be an incredible way to build a profitable online business — but it also comes with challenges. One of the biggest fears for any seller is an account suspension. When your account is suspended, your listings are deactivated, your funds are frozen, and your business operations come to a screeching […]
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Selling on Amazon requires more than just offering great products — it’s about meeting strict performance standards. One of these key metrics is your Valid Tracking Rate (VTR), which measures how often you provide valid tracking information for your shipped orders. If your rate falls below Amazon’s threshold, your account can be suspended, putting your […]
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Amazon Marketplace is one of the largest e-commerce platforms in the world, connecting millions of buyers and sellers across the globe. For businesses looking to grow their sales, understanding how Amazon Marketplace works is crucial—not just to increase revenue but also to protect your account from suspensions and compliance issues. At Amazon Appeal Pro, we […]
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Amazon is more than just a marketplace; it’s a global selling platform connecting millions of buyers and sellers worldwide. For businesses looking to scale, Amazon Global Selling opens the door to international markets, allowing sellers to reach customers across multiple countries and continents. However, while global expansion offers tremendous opportunities, it also comes with unique […]
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Selling on Amazon offers tremendous opportunities, but it also comes with strict rules and policies that sellers must follow. Choosing the right platform, Seller Central or Vendor Central, can significantly impact your business’s growth and, more importantly, your account’s safety. While both platforms allow you to sell to millions of Amazon customers, each comes with […]
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With millions of sellers on Amazon, standing out from the competition requires more than just listing your products. It’s about capturing attention, building trust, and guiding buyers toward a purchase. Amazon Enhanced Brand Content (EBC), also called A+ Content, is a powerful tool that helps sellers do exactly that. With EBC, brand-registered sellers can enhance […]
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If you sell on Amazon, your account health is everything. Amazon monitors several performance metrics to ensure sellers maintain high standards, and one of the most critical is the Order Defect Rate (ODR). A high ODR can trigger warnings, listing removals, or even full Amazon suspension. Many sellers only learn about ODR after receiving a […]
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If you sell on Amazon, understanding intellectual property laws — especially trademarks — is critical to keeping your account in good standing. Trademark disputes are among the most common reasons sellers receive warnings, listing removals, or even face Amazon suspension. A single Amazon trademark violation can quickly derail your business if not addressed properly. Amazon […]
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